About Retro Roadmap

Hello and welcome! I’m Beth Lennon (aka Mod Betty) and I created Retro Roadmap to help you easily discover the “cool vintage places” that have stood the test of time while still retaining their authentic charm. (Grand)mom and (grand)pop shops, diners, theaters, downtowns, motels and events that give you that stepped back in time feeling as soon as you step inside.

It is my hope that by all of us becoming aware of these hidden gems – at home or while traveling – we can visit and have fun, while also helping them to survive. Every little bit helps!

My Retro Roadmap Roadbooks are an easy way to explore and visit places to eat, things to do, shops and places to stay in many regions. They’re available in the Retro Roadmap online shop.

Looking for an informative and entertaining talk that walks down memory lane while encouraging people to get out and explore? I love giving Retro Roadmap presentations to audiences of all sizes. Check the Talks page for more information.

The free Retro Roadmap monthly Enewsletter is an easy way to be the first to know about news, special offers, events and products before anyone else. Sign up to become a Retro Roadmapper here.

Turn up the fun – socially! Follow these links to join Retro Roadmap on Facebook, Twitter, Instagram and YouTube.

As I like to say:

“When you spend your time and money where your heart is,
you’re investing in the kind of world – and life – you want to live in.”

Xo – Mod Betty

About Beth Lennon

Beth Lennon is the creator of Retro Roadmap, the online resource that highlights cool vintage places, good eats and retro fun! Writing and presenting as Mod Betty, Lennon travels the US, visiting mom and pop businesses that have stood the test of time while retaining their authentic vintage charm. Sharing these discoveries with her readers and social followers, she inspires them to go out and visit these places and the places that are important to them, before they disappear.

 Combining her degree in art history and passions for photography and roadtripping, Lennon has documented the disappearing roadside for decades. She has been featured on the front page of the Boston Globe Sunday Travel Section, the Philadelphia Inquirer, Huffington Post, WHYY-TV, WLVT-TV and interviewed by the BBC, AARP, Hidden City Philadelphia, Inside Jersey and House Beautiful to name a few. She has written for the National Trust for Historic Preservation, the Society for Commercial Archeology and has a regular feature in Vintage Camper Trailers magazine.

Additionally she publishes a series of printed Retro Roadmap Roadbook travel guides that double as road trip journals. Featuring her favorite vintage and retro destinations in each state, these Roadbooks are not only packed with historic information and travel tips, but also include checklists and places for readers to add their own memories, creating a one-of-a-kind keepsake of fun had.


When not on the road you can often find her researching her next adventure seated inside her vintage 1964 camper – in the town where they filmed The Blob!

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